How are we going to make food taste better if we cannot rely on what people say they like? DuPont Nutrition & Biosciences is grappling with this challenge by embracing brain testing techniques, in conjunction with traditional sensory testing panels, to reveal objective responses to food.
Read more about it via https://www.foodnavigator.com/Article/2020/02/12/Brain-wave-How-DuPont-is-pushing-the-boundaries-of-sensory-testing-for-better-consumer-feedback?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS
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