Dutch retailer Albert Heijn has implemented the Beter Leven system for its branded pork products in response to growing consumer demand for greater transparency in the food chain.
Read more about it via https://www.globalmeatnews.com/Article/2020/06/17/Albert-Heijn-introduces-DNA-traceability-system-for-branded-pork?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS
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