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Thursday, 9 May 2019

How big soda is taking an ‘honest’ approach to consumer health habits

PepsiCo, Keurig Dr Pepper (KDP) and other major soda brands are still learning to grapple with the health and wellness wave thatâs causing consumers to drop their sugary drinks for something âbetter-for-youâ. Executives spoke at the 2019 Beverage Forum about honest advertising and building a succession plan.

Read more about it via https://www.beveragedaily.com/Article/2019/05/09/How-big-soda-is-taking-an-honest-approach-to-consumer-health-habits?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS

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