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Tuesday, 21 May 2019

Communicating transparency: How brands tap blockchain to target shoppers

Blockchain can help brands boost traceability across the supply chain. Increasingly, the technology is also being leveraged to build consumer trust, and ultimately, to target shoppers online and in-store. FoodNavigator brings you the latest developments in this space from organisations in Switzerland, Norway, and Italy.

Read more about it via https://www.foodnavigator.com/Article/2019/05/21/Communicating-transparency-How-brands-tap-blockchain-to-target-shoppers?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS

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