Amyris bids for 30% slice of stevia market by 2022 with new Reb M sweetener: ‘On a quality basis, it’s a superior product. It simply tastes better’

Synthetic biology specialist Amyris has embarked on a mission to capture 30% of the global stevia sweeteners market by 2022 with a Reb M sweetener produced from cane sugar by a modified yeast strain, that it claims gives it a clear competitive advantage over rivals on cost and quality.

Read more about it via https://www.foodnavigator-usa.com/Article/2018/12/03/Amyris-bids-for-30-slice-of-stevia-sweetener-market-by-2022-with-Reb-M?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS