Impossible Foods hits back at ‘disingenuous, desperate disinformation campaign’ as Lightlife attacks ‘hyperprocessed’ ingredients

In an open letter slammed by Impossible Foods as cynical and disingenuous and dismissed by one commentator as a âPR stunt,â Lightlife Foods has attempted to distinguish itself from âfood techâ rivals in the plant-based meat arena by positioning itself as âa real food company,â with products âdeveloped in a kitchen, not a lab.â

Read more about it via https://www.foodnavigator-usa.com/Article/2020/08/26/Impossible-Foods-hits-back-at-disingenuous-desperate-disinformation-campaign-as-Lightlife-attacks-hyperprocessed-ingredients?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS