Mainstream culture has seen huge changes with the rise of social media, the internet, ecommerce and smartphones. Innovation and disruption has turned many industries upside down when it comes to retail and marketing, but to date the drinks industry has largely been lagging. Why is this â and could it be on the verge of changing?
Read more about it via https://www.beveragedaily.com/Article/2018/08/09/Digital-natives-Drink-brands-are-behind-the-times?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS
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