Getting consumers to try trendy plant-based meat alternatives is a relatively low hurdle compared to encouraging long-term adoption of these products, which requires more convincing on the part of brands, says Nielsen, noting that the sector is "ripe with opportunity, but poised for scrutiny."
Read more about it via https://www.foodnavigator-usa.com/Article/2019/08/08/Nielsen-What-will-drive-repeat-purchases-of-plant-based-meat-alternatives?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS
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