‘Consumers are not satisfied with its taste’: FMCG Gurus research flags shortcomings of stevia

Consumers are increasingly working to cut their sugar intake. But, according to a recent poll from consumer research and insight provider FMCG Gurus, shoppers are also unconvinced by one of the most common natural alternatives: stevia.

Read more about it via https://www.foodnavigator.com/Article/2019/08/27/Consumers-are-not-satisfied-with-its-taste-FMCG-Gurus-research-flags-shortcomings-of-stevia?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS