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Thursday, 13 July 2023

From the ‘dusty UHT shelf’ to the dairy aisle: Oatly’s journey to category disruption

While significant disruption has already been achieved, Oatly says itâs âonly the startâ. We catch up with UK general manager Bryan Carroll to ask how the plant-based major is expanding the alt dairy aisle to entice new consumers.

Read more about it via https://www.foodnavigator.com/Article/2023/07/13/oatly-talks-category-disruption-from-the-dusty-uht-shelf-to-the-dairy-aisle?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS

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