Increasing numbers of Europeans are adopting vegan and vegetarian diets. As power continues to shift from big brands to shoppers, food makers and retailers are stepping-up their response to this long-term trend and building excitement in the European supermarket space.
Read more about it via https://www.foodnavigator.com/Article/2018/02/21/Power-to-the-people-How-alternative-proteins-can-reinvigorate-European-grocery?utm_source=RSS_Feed&utm_medium=RSS&utm_campaign=RSS
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